Popular Articles

Parle Agro: In nature's lap
You hear the pop of blooming buds and the ruffle of unfurling petals, and spy insects feeding on nectar in this idyllic garden, bathed in the early morning sun. Just as you get drawn in by visuals that could rival footage on any nature channel, you notice the flowers are nestling fruit juice cartons — as if they too have blossomed in the heart of nature. This is the ad for Parle Agro’s 100 per cent fruit juice, Saint, being aired on English lifestyle and news channels. “Juice the way God meant it to be,” says the punch line.

Mountain lines
Denied the chance, by a beady-eyed weight-watching travel friend, to carry with me into the heights of Uttarakhand Goethe’s The Sorrows of Young Werther, I revenged myself by purchasing, at the highest (and wettest) place on our itinerary, a copy of Bill Aitken’s Touching upon the Himalaya: Excursions and Enquiries (Indus, 2004). Now that I am back at sweat level in Delhi and have actually read the Goethe, I realise that Young Werther would have made poor company.

News of the day

Aircel: Ring in the old
Mobile telephony service provider Aircel is taking the philanthropic path. While most brands and advertisers offered discounts this festive season, Aircel came out with a 35-second corporate social responsibility TV campaign that urged youths to donate their unused mobile handsets to old people.
International Business

Pharma offers huge investment opportunities: Azad

With drugs worth $80 billion going off patent within three years in the US, there is a huge potential for investing in India"s bustling pharma sector given its capacity to produce affordable medicines, Health Minister Ghulam Nabi Azad said today. - Pharma sector set for a boost: Azad - Unhealthy India - Pune swine flu toll climbs to 97 - Orchid Chemicals reports Rs 13.2 cr loss - Aurobindo gets nod to market 2 more products in S Africa - Glenmark Pharma Q2 net dips 31% to Rs 81 cr "With India"s capacity to manufacture drugs at competitive prices, there is a big opportunity for investment in the drug manufacturing sector. The government has already cleared the desk by streamlining and strengthening of the regulatory framework," he said addressing the opening ceremony of the Zonal FDA Bhavan here. "Regulatory norms and procedures are being harmonised with the international requirements," he said. Azad also invited the Indian corporates to invest in medical education. Although, National Rural Health Mission (NRHM) has added over 15,000 doctors and more than 70,000 nurses in the last two years, the country is still faced with a shortage of trained manpower at all levels, he observed. To tackle this issue, the ministry has now decided to recognise medical degrees obtained by doctors of Indian origin from countries like the UK, US, Canada, Australia and New Zealand, he said. Besides, the ministry would also facilitate opening of new medical colleges and effect increase in the capacity of existing colleges, Azad said.


Add your comment:
Name:
Site address: http://
Your message:
Enter today\\\\'s date, 2 digits
(spam protection):